The Everything Conference is a premier annual gathering for Christians across London. I was commissioned to lead a comprehensive brand refresh, spanning the visual identity, website, and digital ecosystem.
The identity is anchored by Wayfinder (Connary Fagen), providing a wordmark with a distinct, assured character that feels immediately inviting. To provide functional balance, I introduced Paul Grotesk—a restrained, structural typeface that ensures clarity across complex schedules and digital interfaces. A high-contrast palette of coral, beige, and black injects a confident vibrancy, allowing the typography to command the space while maintaining a warm, accessible energy.
Next project